Sometimes, a bit of external support can give you the focus, domain experience, challenge and practical experience you need to fine tune your sales and marketing strategy and deliver against your plans.

We help companies to

  • Assess and change their sales and marketing model to reflect wider business or market change
  • Launch new products and services which require a different type of sales approach
  • Increase sales of cloud and annuity-based services
  • Integrate sales functions following mergers or acquisition
  • Grow customer wallet share through cross-selling your whole portfolio
  • Recruit, enable and develop channel partners

Our sales strategy support includes:

  • Facilitation: supporting you to create, develop, agree or fine tune your sales and marketing plan
  • Alignment of sales and go to market model with the whole customer buying journey
  • Execution: practical sales and marketing enablement support and training to turn strategy into reality
  • Challenge: SME board coach / non-executive director support to the exec team

Channel partner development programmes

We know how reseller models work. We are experienced in designing partner enablement programmes that develop go-to-market capability throughout your reseller channel. We support you to develop successful working partnerships and grow faster with your channel.

Services include:

  • Channel profiling and recruitment planning
  • Sales and marketing enablement design and support
  • Sales training design, development and delivery
  • Train the trainer: equipping your team to be self-sufficient in partner enablement

Call 01488 638119 or get in touch for strategy support to grow your direct or channel business.

"She is fantastic to work with. Very good, energetic, smart and proactive people manager - that's Anna! Broad-minded, wise and passionate co-worker, a manager you can trust when you want to be sure that important tasks will be sponsored properly. Strong, detail oriented and responsible. Is able to manage tasks of entire team. Works towards maximal customer satisfaction "

− Carlo Rossi, Associate

"I have worked with Anna on two separate occasions, the first on a company leadership and management course, the second personal coaching for myself. Anna is professional, insightful, honest, direct, personable, experienced and pragmatic. Anna enables you to find practical solutions to problems as well as helping you recognise and realise opportunities. She will listen and adapt her approach and course content according to the needs and objectives of the company and individual(s). Anna is an excellent trainer and coach with a rare blend of experience, knowledge, insight and practical appliance. I wouldn't hesitate in recommending Anna to companies and individuals"

− Marketing Director

"I worked with Anna on a management training course and have to say I found her a great tutor. I learned an awful lot on the course and professionally it has been invaluable putting the new skills to use in the workplace"

− Sales Manager